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- Startup Profile - Shimmer
Startup Profile - Shimmer
Shimmer - ADHD Coaching for Adults
Shimmer - ADHD Coaching for Adults
Shimmer at a Glance
Team: 2 with 4 additional people being onboarded this quarter and over 30 contract coaches
Founded: In 2021, pivoted and launched ADHD coaching in October 2022
Location: Remote & global, from Germany to US to Canada to India, with a small concentration in Los Angeles
Funding: $2.2M seed round
TLDR: Shimmer offers 1:1 coaching to neurodiverse adults (focused on ADHD and autism), reached over $1M+ ARR in 11 months since launch
Company Mission: Shimmer’s mission is to help neurodiverse adults reach their full potential, in their unique way. They leverage the latest science-backed neurodiversity coaching methods delivered by expert coaches to support adults in their personal & career development journeys.
Shimmer was born from their co-founder & CEO, Chris’ ADHD diagnosis in 2022.
Business Model: Shimmer sells directly to consumers with a monthly subscription model, like BetterHelp does with therapy. Their goal is to democratize access to coaching and reach the masses with our accessible solution.
Quick Stats: Shimmer reached $1M+ ARR in less than 11 months since launch, and to date they’ve served over 20,000 coaching sessions!
Check them out on IG @shimmer.care to stay tuned on their journey, or subscribe to their newsletter at www.shimmer.care. Share shimmer with your friends who are neurodiverse, especially if they have ADHD!
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